Wednesday, September 12, 2007

Update jobs, Clone Jobs, Duplicate jobs...

An interesting fact jut came up today in a discussion with a recruiter in Ireland. The fact that a job published on almost any job site in Ireland, quickly disappears in thousands of jobs advertised. The larger the job board is – the more jobs it has the fact that a job gets ‘lost’ is more true. We looked at Irish Jobs and have saved a snapshot of a search results for the keyword ‘Manager’ in all locations. We have dome the same every 10 minutes during a 2 hour period. The test was run on Monday during a lunch time (a 2 hour lunch?! J). The results are outstanding! The saved web pages – that are the same web page actually just displaying the status of it in 10 minute intervals, did not contain a single same job. Meaning that no job have ‘survived’ fro 10 minutes on the front page of IrishJobs in the results for the word ‘Manager’.

So the reality is, if someone is looking for your jobs, you have 10 minute interval from publishing it, until being gone from the first page!!!

So this obviously makes you think! Should I:

  1. Update Jobs – does that Update All button do anything???
  2. Clone Jobs – a new job is a new job! Let’s see what their terms and conditions actually say….
  3. Duplicate Jobs – How about advertising the same jobs 5 times? At least it will get there in front of the visitors 5 times more than a single one!

The worst part in the whole story is that each job board is different. One really needs to spend a lot of time analyzing each one to understand how to (ab)use it to it’s full potential. And even worse are the constant changes of Terms and Conditions, and new job boards popping up that you have to understand.

Doesn’t it always seam that your jobs are on the bottom of any list on the job boards?

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